How to Write a Production Brief That Actually Works (with Help from AI)
Creating a well-crafted production brief is one of the most important steps in producing a successful video. A great brief aligns your team, clarifies expectations, and keeps your project on time and on budget. It’s the foundation that turns good ideas into great content. Writing one from scratch can feel like a lot of work. […]
How to Shoot Cars: Three Levels of Automotive Video Production
Filming cars is one of the most technically demanding areas of video production. You have constantly changing light, bumpy surfaces, unpredictable traffic, movement, coordination, reflections, backgrounds, and so many more variables. With all of these to consider, having a specialised crew with direct automotive experience will always, always result in a better end product. At […]
How to Pick an Event Video Production Company in Sydney
So, you’ve got an event coming up in Sydney, a product launch, a conference, or maybe a brand activation, and you want to capture it on video. Smart move. Event video production doesn’t just document your event; it amplifies it. But here’s the catch: not all production companies are created equal. Choosing the right event […]
