Writing VO for an Online, VOD, or Television Commercial
Crafting the perfect voiceover (VO) script for online, video on demand (VOD), or television commercials is essential for capturing your audience’s attention and delivering a compelling message. At Story Machine, we’ve honed a best practice format from years of experience in video production. This format ensures your VO script is engaging, informative, and effective. In […]
How to Film an Interview with Two Cameras
Introduction Learning how to film an interview can instantly improve the quality and professionalism of your videos. Whether you’re capturing a client story, a corporate message, or an educational piece, understanding the basics of setup, lighting, and audio makes a huge difference. In this guide, you’ll learn exactly how to film an interview with two […]
Getting the Best Interview Answers on Camera for Corporate Videos
When it comes to corporate video production, capturing authentic and compelling interview answers is key. Marketers often wonder if they should share interview questions in advance to prepare the interviewees. In this guide, we’ll explore best practices for getting the best interview answers on camera and why sharing only the topics—not the exact questions—is the […]
Writing Interview Questions for Corporate Videos: A Comprehensive Guide
The effectiveness of your corporate videos often depends heavily on the quality of the interview questions you ask. While great questions lead to authentic responses and compelling storytelling, poorly worded or unfocused ones can result in uninspiring, disconnected footage. If you’re a marketer, communications specialist, or brand manager, you’re likely under pressure to deliver business video content that truly […]