Casting
Casting is the process of selecting actors or talent for various roles in a video production. This step involves sending a casting brief to talent agencies and casting platformings, reviewing submissions, identifying the director and clients talent preferences, requesting self tapes or holding auditions, and finally casting the individuals who can effectively portray the characters […]
Production Process
Creating high-quality video content requires meticulous planning, creativity, and a structured approach. We pride ourselves on our streamlined production process that ensures every project works with your values to meet the requirement – be it efficiency, speed, budget or creative objective. Here’s a detailed look at our comprehensive video production process: 1. Initial Consultation and […]
Scheduling & Logistics
Great management of the production schedule and logistical requirements of a project often makes the difference between a great production experience, and a bad one. With Story Machine, you can trust that our expert video producers and production managers will expertly and meticulously manage every aspect of the project. This includes everything from booking locations […]
Location Scouting
Finding the right location can be a complex process as sometimes a location can look great, but doesn’t meet the logistical requirements for production, such as adequate space for equipment, cast, and crew. This is why we always recommend that both the director and producer attend the initial location scout. Our team conducts location scouts […]
ClearAds Pre-check
A ClearAds Pre-check is a vital step in our video production process at Story Machine, ensuring that your video content meets all advertising standards and regulations before it goes on television. This meticulous pre-check is essential for successful video production, particularly for clients in Sydney and Australia, aiming to avoid any compliance issues that could […]
Shot List Development
Shot list development is a crucial part of the video production process where we meticulously plan each scene to be filmed. At Story Machine, we understand that a well-crafted shot list is the backbone of any successful video project. Whether you are working on a commercial, a case study, or a social media campaign, our […]
Animatic
An animatic is a crucial step in the video production process that bridges the gap between a storyboard and shot timing. Essentially, it’s a rough draft or a preliminary version of your video that combines the storyboard images with sound effects, voiceovers, and music to create a moving sequence. This allows you to visualise the […]
Storyboarding For Videos
A storyboard is an essential tool in the video production process that visually represents the planned shots of your video. It’s a sequence of drawings, often with notes, that illustrate the scenes and actions in your video. This allows you to pre-visualise the storyline, shot composition, and camera movements before the actual production begins. During […]