A ClearAds Pre-check is a vital step in our video production process at Story Machine, ensuring that your video content meets all advertising standards and regulations before it goes on television. This meticulous pre-check is essential for successful video production, particularly for clients in Sydney and Australia, aiming to avoid any compliance issues that could delay or block their ad campaigns. Whilst it is only required for television, we recommend it for all videos with a significant media spend behind them.
The ClearAds Pre-check takes place after the initial editing phase and before the final approval stage of the production timeline. At this point, the video is near completion, allowing us to ensure that all content adheres to advertising guidelines. During this stage, we interact closely with clients, providing opportunities for feedback and ensuring all compliance requirements are met.
Why ClearAds Pre-check is So Important:
- Compliance Assurance: Ensures your video meets all regulatory standards, preventing legal issues and ensuring a smooth launch.
- Brand Safety: Protects your brand by ensuring that all content is appropriate and adheres to industry guidelines.
- Cost Efficiency: Saves time and money by identifying and correcting potential compliance issues prior to production.
Peace of Mind: Provides confidence that your video content is fully compliant, allowing you to focus on other aspects of your campaign.