Hair & Makeup

Why Hair & Makeup is important in Video Production

Having a professional hair and makeup artist on set significantly enhances the overall quality and professionalism of your video. At Story Machine, our skilled artists ensure that everyone on camera looks their best, which is essential for maintaining a high standard of production.

What Do Hair & Makeup Artists Do?

A hair and makeup artist prepares everyone who will be on camera. They work on the actors, presenters, or anyone appearing in the video, making sure they look polished and camera-ready. This process typically starts before the shoot and continues with touch-ups throughout the filming day to maintain consistency.

When Do You Need a Hair & Makeup Artist?

It’s especially important to have a stylist on set for interviews or any video where individuals talk directly to the camera. Under studio lights, people can get hot, causing makeup to wear off or skin to shine. Regular touch-ups keep everyone looking their best, reducing any redness or shiny patches of skin. It also helps achieve stylistic looks that align with creative direction and brand guidelines. 

Why Hair & Makeup is So Important for Video:

  • Professional Appearance: A polished look enhances the overall quality and professionalism of your video.
  • Consistency: Maintains a consistent appearance for all on-screen talent, which is crucial for continuity.
  • Confidence: Actors and interviewees feel more confident and comfortable on camera, which improves their performance.
  • Adaptability: Manages the effects of different lighting and weather conditions, ensuring the appearance is optimal under all circumstances.

Do Men Need Hair & Makeup?

Whilst the requirements are often simpler, men need hair and makeup styling too! Lighting can make skin tones appear uneven or highlight imperfections. Makeup helps even out skin tones and reduces any redness or pale appearances, making everyone look natural and appealing on camera. 

Budget-Friendly Options

If budget constraints prevent hiring a professional stylist, there are alternatives. Actors can do their own hair and makeup if they feel comfortable. In this case, we provide them with clear instructions and examples of the desired look before the shoot. One of our team will also have some shine removal pads to minimise shine on camera if required. 

Finding the Right Hair & Makeup Artist

We work with the best hair and makeup artists in Sydney. Whether we’re producing a corporate video, or a commercial for a high end fashion brand, we have the right artist for the project!  Our team ensures that everyone looks their best, contributing to a high-quality and professional final product.

Ready to get started?​

Video production can be complex, but we’re here to help! Our professional hair and makeup artists will ensure your on-screen talent looks their best, contributing to a high-quality final product. Ready to see your ideas in motion? Contact us today to bring your vision to life!

What our clients have to say about us

Our clients consistently describe Story Machine as one of the best video production companies in Sydney, known for our creativity and high-quality content. They praise our ability to bring their visions to life with stunning video production, seamless editing, and clear, structured processes. Our exceptional project management and communication ensure a smooth and stress-free experience from start to finish. To read the full reviews, visit our Clutch profile.

Speak to an expert

We’re here to help every step of the way. Whether you’re looking to elevate your brand with stunning video content or have questions about the process, our friendly and creative team at Story Machine is ready to bring your vision to life. Join the many clients who trust us to tell their stories and deliver real results. Contact us today, and let’s create something extraordinary together!

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